With first-hand expertise and hours of our own research, we produce CBD content you can trust, including approachable explanations on how the various types of CBD work, recommendations for the best CBD products and carefully curated product reviews.
We generally consider the following components when scoring and ranking CBD products:
Value. To keep comparisons fair, we use the manufacturer price of a single serving of a CBD product for all products considered, ranking them from most affordable to most expensive. We also distinguish between full-spectrum, broad-spectrum and CBD isolate products, as prices for these formulations can vary and may deliver unique results. Subscription model savings, bundled package options and the availability of free shipping are considered as well in assessing a product’s overall value.
Potency. We also assess the CBD potency of a single serving of a CBD product for all products considered, ranking them from strongest to weakest. For many consumers, this metric is an important part of budget friendliness, as one serving of a stronger CBD product might provide more effective and longer-lasting results than one serving of a weaker CBD product. At the same time, this measurement helps readers new to CBD find a safe starting point on the lower end of the potency spectrum.
Flavor and scent options. We award more points to edible CBD products that are available in a greater flavor variety and to topical CBD products that are available in a greater scent variety. This component of our methodology allows us to present consumers with a variety of choices regarding their personal flavor and scent preferences.
Dietary and lifestyle friendliness. We award more points to CBD products that feature all natural ingredients, use certified organic ingredients and are non-GMO, gluten-free and vegan-friendly. Each of these elements is scored separately.
All CBD content is fact checked and edited carefully by Forbes Health editors and reviewed by a Forbes Health research and compliance associate.
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